In the increasingly competitive business landscape, customer acquisition has become harder than ever for brands. To reduce costs and continue maximizing business revenue, you need to place a focus on your existing customer base. The reality is that consumers put[...]
Category: How To/Tips & Tricks
How To Use Color To Increase Brand Awareness & Marketing
The next time you go to the grocery store, pay attention to the packaging of the products. Notice the colors they chose for their logos and their products and then ask yourself if those colors were selected randomly or[...]
Tips For Filming in Snow: Crisp, Clear Footage is Easy to Achieve
Snow presents a real challenge for video production companies who want to shoot video. The bright sunlight reflecting off the white snow makes for an exposure nightmare. Also, when you factor in the temperature and how that affects batteries and[...]
Instagram Videos for Dummies: Best Formats, Optimal Lengths & More
Instagram is not a complicated platform to use, especially when it comes to video. Instagram has been successful since its inception. The photo and video-sharing social media app, known commonly as IG, was created in 2010, and today has grown[...]