nonprofit videos

NON PROFIT VIDEO CREATION

INFORM | INSPIRE | EMPOWER

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A police officer standing on the street during a photo shoot for a nonprofit video.
Story-driven change

Create content that creates impact


The ability to tell powerful stories with video is crucial when it comes to educating your audience on how they can impact themselves and their communities.

That’s where Think Branded Media comes in. We're a non profit production company that's passionate about making an impact.

We work with nonprofit organizations and social enterprises to amplify their messages and increase awareness of their cause. Telling captivating stories through video is our specialty. We have helped numerous nonprofit organizations raise crucial funds by helping them share their message with the world.

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visual cause marketing

Impact Storytelling

nonprofit videos

Where's The Food?!

This passion project is an ongoing docu-series telling the story of food deserts in Dallas through the perspectives and voice of the local change makers and action takers.

A mom and her three children being photographed by a nonprofit video production company in Dallas.

Transforming Lives

We told the stories of three women whose lives were changed by CTL in this non-profit fundraising and brand awareness video that helped raise crucial funds.

Dallas County Promise

We collaborated with education non-profits Dallas County Promise and the Commit Partnership to create this video about The Dallas Promise helping to raise funds and awareness.

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PHASES OF NONPROFIT VIDEO CREATION

think process . think workflow

At Think Branded Media, we’re here to help you educate and inspire your audience to take action and join your contribution. It all starts with getting to know your organization better and aligning on your vision for your nonprofit video project.



STEP 1: CONSULT & ESTIMATE

  • Initial meeting to discover your organization and its purpose, allowing us to deliver video content that inspires change.
  • Submit a turnaround time and cost estimate (scope can be adjusted as necessary).
    • Employee / patient interviews
    • B-roll footage
    • Voiceovers


    STEP 2: PRE-PRODUCTION

    • Outline objectives, and create schedules in order to maximize resources and execute plans efficiently.
    • Take one to two weeks to coordinate logistics and finalize creative details.
    • If necessary, schedule a location scout to preview locations prior to production.


    STEP 3: PRODUCTION

    • Capture content that shares your organization's message in an authentic and compelling manner.
      • Interviews
      • B-roll
      • Voiceovers
    • Organize and manage video files to prepare for post-production


    STEP 4: POST-PRODUCTION

    • Spend a significant amount of time finalizing the video, ensuring each detail is carefully considered:
      • Managing media
      • Video editing
      • Color grading
      • Inserting licensed music
      • Performing sound design
      • Mixing audio
    • Reviewing the video with the client, ensuring that the final product has the right look, sound, and feel to communicate your message. We typically include two rounds of revisions before final approval.


    STEP 5: DELIVERY

    • Deliver your video content deliverable(s) via a downloadable link and an external hard drive.


    THE VALUE OF NONPROFIT VIDEO CREATION

    Creating nonprofit video content is a highly effective way to connect with your audience on a personal level. If you’re looking for a strategic way to build awareness around your nonprofit organization, encourage people to support your cause, and retain your supporters, hiring a video creation company that specializes in nonprofit video content is your best choice.

    BUILD AWARENESS

    Attracting a new audience or gaining brand awareness as a new organization is easy with nonprofit video content. Videos act as a highly emotive way of communicating with and educating others about your organization and its mission. They allow you to share captivating stories like the work you’ve done and the impact it’s had.

    ATTRACT SUPPORTERS

    Nonprofit video marketing can help your organization drive traffic to your website and social media accounts, promote upcoming fundraisers or events, and prompt your audience to complete calls to action such as donating, volunteering, or sharing the post with others.

    Retain Supporters

    Not only can nonprofit videos help your nonprofit organization gain visibility and following, but they can also help to retain the supporters you already have. Video content is a great way for your nonprofit to celebrate the impact your supporters have made, thank them for their hard work, and remind them of your shared values.

    WHAT MAKES VIDEO CONTENT SO EFFECTIVE?

    Nonprofit video content differs from any other form of marketing because it allows organizations to share complex messages and stories in a much faster and more personal way than through text or photos alone.

    Video content also tends to be more authentic as it provides volunteers, organization members, and the communities they help the opportunity to share their message from their own perspective. Because of its emotional authenticity, video has a greater chance at being memorable for your audience.

    Overall, videos are an excellent way to explain your nonprofit organization’s mission. In fact, 96% of marketers agree that videos have helped users better understand their offering, and for nonprofit organizations, videos can help to dramatically improve users' understanding of the cause you support and why. Plus, in 2022, users spent an average of 19 hours a week watching video content online – and this number isn’t going down.

    At Think Branded Media, we’re here to help support your cause, by ensuring that your message is understood by as many people as possible. With our creative and high quality nonprofit video creation services, we can help your organization build awareness and increase your impact. When you want to make a big impact, you have to think big – Think Branded Media.

President, Raising Oak Cliff

I pitched Daniel an idea to help raise money for an Oak Cliff non profit and he took that small seed and produced an amazing video that was so heartfelt it helped our organization raise thousands of dollars. The creativity and professionalism is top-notch. I look forward to working with Think Branded Media again!

Headshot of a young woman with short layered hair after receiving impact video marketing services from Think Branded Media.

Development Coordinator, Center for Transforming Lives

Think Branded Media exceeded all of our expectations when creating a video to tell our story of the women and children we work with at the Center for Transforming Lives. They went over and beyond to spend the time needed to make the video great. Their creativity, communication, and friendliness was excellent and helped us feel more confident through the process of delivering great results. I hope to work with Daniel and his team in the future. Our event was a success and the video they created moved people to tears! It was perfect!

Director of Development, JPS Foundation

Think Branded Media was amazing to work with! They were responsive, hands-on, and were super creative. They took story telling to a whole new level! I give them my highest recommendation and know that anyone they partner with will love results that Think Branded Media delivers.

Chief Philanthropy Officer, Center for Transforming Lives

As a nonprofit, we are always looking for the quality/value combination and TBM hits this mark on every project. We work with TBM on our annual fundraising video which needs to strike the balance between reality of client needs and inspiring donor giving. They GET it! Their expert approach is empathetic, thoughtful and results-oriented. The team meets our needs and budget constraints to produce the highest quality product.

Woman smiling for a headshot. She is wearing Kendra Scott earrings and a striped t-shirt.
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