Great films require creative and logistical collaboration among hundreds of crew members to produce great films. Cinematography is both an art and a science, requiring powerful, productive relationships to create enjoyment for audiences. How did box office hits come to be?[...]
Category: Blog
How To Use Color To Increase Brand Awareness & Marketing
The next time you go to the grocery store, pay attention to the packaging of the products. Notice the colors they chose for their logos and their products and then ask yourself if those colors were selected randomly or[...]
What Equipment You Need To Make Great Videos as New Filmmaker
Expensive gear doesn't make a good video...the content does. Having the right equipment definitely helps with efficiency and production value but can sometimes be what gets in the way of creating a good video. In this article, we look at[...]
Why You Should Consider Using YouTube To Market Your Business
Today, when anyone thinks about video on the web or mobile, the name that almost always comes to mind is YouTube. Next to Google, it’s the second most used search engine on the planet. Statistics show there are about 100[...]
Best Mural Spots in Dallas that are Totally Insta-worthy
So, you’re in Dallas and you want some hot spots to take shots for your Instagram or do some video production with a badass backdrop. We’ve got some great places with legit murals for you to check out, so check[...]
Social Media Video Ads Crush the Competition. Here’s Why!
Regardless of what type of business you’re in, you’ve probably dabbled in social media advertising or are thinking about it. According to data collected in 2017, people worldwide are on social media for an average of 135 minutes per day,[...]
Tips For Filming in Snow: Crisp, Clear Footage is Easy to Achieve
Snow presents a real challenge for video production companies who want to shoot video. The bright sunlight reflecting off the white snow makes for an exposure nightmare. Also, when you factor in the temperature and how that affects batteries and[...]
What To Include In Your Nonprofit Video to Make it Impactful
Although most nonprofit organizations don't operate with big budgets, there are plenty of ways to still create impactful and engaging video content that will raise awareness and money. Four times as many people say they would rather watch a video[...]
Benefits of Maintaining a Content Calendar
Many production companies would agree that creating valuable and sustainable video content is more often a science than an art. In order to be a successful video content creator, it’s important to learn how to balance the art of creating[...]
Color Trend Forecast for 2019
Color can be an efficient yet subtle way to evoke a certain emotion in your audience. Each year, the major paint and design companies come out with a color wheel that’s meant to inspire those who see it. We’re going[...]
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